Projects
Guided shopping: personalized plan recommendations
A conversational questionnaire and recommendations flow that helped prospects find the right health plan with confidence, scoring Best in Class against top competitors
Improving Care Team access
Led design of provider access for a large-scale member platform, simplifying how patients find care and book appointments. Focused on reducing friction in high-stakes healthcare journeys while aligning product, design, and engineering on a scalable solution.
Creating an insurance knowledge center
Designed a centralized knowledge hub for service and field agents, consolidating fragmented tools into a single system supporting all AAA product lines. Improved efficiency and usability in complex, information-heavy workflows.
Building a multi-course gradebook
Designed a robust gradebook system used as the core data and workflow engine for an LMS. Balanced flexibility for educators with performance, usability, and scalability across diverse classroom needs.
About
I’m a UX leader specializing in design systems and complex product ecosystems. At Blue Shield of California, I led the creation of Cerulean, the company’s first enterprise design system—driving adoption across member and provider platforms and reducing design time by 31% and development time by 45%.
I work at the intersection of product, design, and engineering, helping teams align around strategy and execute at scale. My focus is on turning complex, data-heavy problems into clear, accessible experiences grounded in research and usability.
Over the past decade, I’ve led teams, mentored designers, and built processes that improve both product quality and team velocity. I’m particularly interested in systems-level thinking and the evolving role of AI in UX and product development.
Expertise
UX & Strategy
- User research & usability testing
- Interaction design
- Prototyping & rapid iteration
- User journey mapping
- Accessibility (ADA / WCAG)
- AI-assisted UX workflows (Claude Work, Copilot, etc.)
Design Systems
- Component library architecture
- Token-based design systems
- Documentation & standards
- Cross-team adoption strategy
- Design-to-dev handoff
- Version control workflows
Leadership
- Design team mentorship
- Team management
- Agile process integration
- Project roadmapping
- Stakeholder communication
Visual & UI Design
- Responsive & mobile-first design
- Typography & visual hierarchy
- Illustration & icon design
- Brand & visual identity
Technical
- HTML & CSS
- JavaScript
- Front-end collaboration
- AI-assisted development (Claude Code, Codex, etc.)
- iOS & Android app design
Research Methods
- Moderated usability testing
- 1:1 & group research sessions
- Whiteboard & co-design workshops
- Prototype testing
- Multi-stage research planning